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Publish Time:2024-05-06
Today, 2024 Keqiao Textile Expo (Spring), Shaoxing China was grandly opened at the Shaoxing International Convention and Exhibition Center, injecting vigorous vitality and strong impetus into the upstream and downstream of the textile industry chain.
The Textile Expo set up more than 1400 booths, more than 600 exhibitors, spanning an area of 35,000 square meters, it encompasses four major exhibition zones: Fabrics Exhibition Area, International Exhibition Area, Clothing Exhibition Area, and Fashion Design Exhibition Area. One end of the exhibition is connected to the large domestic market with strong demand, and the other end is connected to the overseas new blue ocean with unlimited business opportunities. It not only attracted domestic textile enterprises and national fabric base enterprises such as Mulinsen, Sichuan Cotton, Wujiang Huilian, Baoding Huaqiang, Buchuang Group, Jishan Group, but also attracted more than 20 overseas exhibitors such as NSY GREEN , INFORMATICA, TOKYO SUZURAN, and J ENTERPRISE to share the new opportunities released by the advantages of Chinese super-scale market.
Focusing on the goal of building an "International Textile Convention and Exhibition Center", this textile expo adheres to the theme of "International, Stylish, Green and High-end", further expands the international exhibition area, upgrades the "Fashion Exhibition Show", optimizes the "Digital Textile Expo", magnates the effect of "Fabric Star", carefully serves the corresponding activities, and strives to create a brand exhibition of "Internationalization, Specialization, Marketization and Informatization", so as to promote the high-quality development of Keqiao Textile and cultivate new quality productivity.
01
Open wider to the outside world and enhance its international influence
Focusing on the action plan of building a modern "International Textile Capital", at present, Keqiao, the textile city, is focusing on "covering the world" and making every effort to build the world's largest textile distribution center; Focus on "connecting the world" and make every effort to build an international textile exhibition center. 2024 Keqiao Textile Expo(Spring) , Shaoxing China continues to expand its opening-up, further enhance its international influence, and connect exhibitors with a major exhibition and trade channel to the world and the future.
Is the foreign trade situation of the textile industry good this year? In fact, from the exhibitors of this textile expo, you can get a glimpse of the whole leopard. "We currently have orders until the end of June, and sales from January to April reached more than 80 million dollars, and we expect annual sales to exceed 300 million dollars." At the booth of Shaoxing Mulinsen Textile Co., LTD., General manager Huang Yong introduced the company's sales this year. It is understood that Mulinsen has a set of spinning, weaving, printing and dyeing, clothing, packaging and sales equal to one of the complete industrial chain, in technology and equipment, product research and development, market development, customer service and other aspects to achieve rapid development, products are exported to dozens of "Belt and Road" co-construction countries and regions, with a very stable source of customers and high-quality partners.
As an old friend of Keqiao Textile Expo, Buchuang Group made a stunning appearance again, bringing a variety of rayon cotton printing products and the latest Xinjiang milk silk series products, and the booth site was full of buyers from Myanmar, Bangladesh, Iran and other countries. "In the second half of last year, our new factory in Xinjiang was officially put into operation, and Xinjiang milk silk series products were added to our product matrix. In the first four months of this year, our sales exceeded $50 million, and we believe that we will continue to grow steadily in the future." Qian Shuijiang, general manager of Buchuang Group, said.
As a foreign trade enterprise, Zhejiang Lisa Bella Textile and Apparel Co., Ltd.'s path to going global is becoming smoother and wider, and its circle of friends is expanding. It is understood that the company mainly deals in various fashion fabrics such as milk silk, flower grey velvet, coarse needle, printing, embroidery pieces, and other household goods such as towels, bath towels, carpets, etc. It has more than 300 employees at home and abroad, and is equipped with more than 100 circular machines. The company's sales network spreads all over the world, and it has set up overseas warehouses in key countries such as Italy, France, Türkiye, Brazil, Mexico, etc., becoming a long-term supplier of many domestic and foreign brands, striving to build a global production and marketing system, forming core competitiveness and brand effect.
This year, Keqiao Textile Expo, while helping domestic foreign trade enterprises to expand sales channels and "Go out", also actively advocate "Introduction", the total area of the international exhibition area exceeded 500 square meters, from Italy, the United States, South Korea, Spain, Japan, South Korea, India and other more than 20 overseas enterprises, brought their own fist products. In Keqiao, high-end international brand fabrics can also be purchased from around the world.
02
Enhance fashion and cultivate industrial innovation power
With the continuous expansion of the influence of the Keqiao Textile Expo, this is not only a "Big stage" for face-to-face communication and unlimited business opportunities between the upstream and downstream of the industrial chain, but also a "Parade ground" for the convergence and integration of innovative achievements such as new products, new materials, and new technologies. The exhibits of this exhibition cover textile fabrics (accessories), textile finishing, clothing, household textiles, creative design, etc., from natural fibers to functional black technology, from single components to multiple components, from research and development design to practical applications, with a collection of high-quality products and everything, bringing a spring feast that leads the fashion trend.
"Our cool feeling fabric adds mica flakes in the fiber manufacturing process, and the temperature when worn in summer is about 5 degrees lower than that of regular polyester fabric. In addition, the Chinese style clothing worn by our employees is made of the company's fabric, which combines the current trend of Chinese style with jacquard technology to design a simulated embroidery style, combining traditional cultural elements with modern fashion." At the booth of Zhejiang Kewang Textile Co., Ltd., Chairman Ke Changsheng introduced the company's latest product. As a highly influential "grey fabric king" in China's textile city market, it integrates research and development, design, production, and sales, and has strong development and innovation capabilities. At this exhibition, Kewang Textile brought more than 3000 products from nearly ten series, including Eastern style imitation silk, natural beauty imitation cotton and linen, and exquisite and simple imitation acetic acid. Starting from the application of new materials and innovative fabric technology, it grasps international fashion trends and is highly favored by domestic and foreign customers.
The 2024 Keqiao Fashion Design Exhibition (Spring), which consists of textile Fabric Trend Exhibition and Textile City Original Design exhibition, integrates fashion trend research results, fashion innovative fabrics, functional technology textiles and original clothing. On the one hand, from the popular color, new materials, advanced technology and other dimensions, for textile and garment enterprises to guide the direction of new product development; On the other hand, through the construction of professional and international clothing display platform, strengthen the exchange and cooperation between Keqiao textile enterprises and the international design industry, and jointly explore the new trend of fashion.
In addition, during the Keqiao Textile Expo(Spring), the "Fashion show" was further upgraded, focusing on the display of more than 20 Korean brands of clothing, including many designer works on the runway in Shanghai Fashion Week, further enhancing the fashion and viewability of the exhibition. It is understood that this "fashion show" combined with South Korean designer brands and clothing styles, to cloth as clothes, to model as a point, is committed to driving the textile city Keqiao in the original cloth as the track of the market, extend the garment production industry, enhance Keqiao textile competitiveness, open up new economic growth points.
03
Integration and promotion to enhance exhibition service capabilities
As one of the three well-known fabric exhibitions in China with the Shanghai Fabric Exhibition and the Canton Fair Fabric Exhibition, Keqiao Textile Expo has long exceeded the scope of display and visit, and digital textile Expo, learning and discussing, understanding trends, and exchanging information are also one of the features of the exhibition. At the same time, the textile Fair held various forms of various supporting activities closely linked to the theme, to promote the integration of the textile industry chain and value chain, enhance the service of the exhibition, and extend the value connotation of the platform.
The Digital Textile Expo debuted under the theme "Digital Transformation: Making Shaoxing Heard Worldwide", upgrading activities in a more interconnected and more effective way, doing a good job of three "Combination", combining local industrial clusters with the exhibition site better;Combining "self-talk" and "other-talk"; Combine online communication with offline services. The overall activity is divided into four parts, "Textile Expo · Star Promotion Official", "Textile Expo · Star Brand", "Digital Intelligence · Real Material", and "Digital Intelligence · Real Connection", 15 online procurement matchmaking meetings will be held, including 7 overseas buyers matchmaking meetings, breaking through the limitations of time and space, to create a three-dimensional, personalized, professional digital textile.
On the first day of the exhibition, the "2024 China Fabric Star launch Ceremony and well-known clothing brand Trend exchange and sharing meeting" was successfully held, with the strong support of 6 clothing brands including Yaying, Boyang Clothing, Zhuo Shang Clothing, Secret Fan, Septwolves and Huajiana Cashmere clothing. As well as from Xiamen, Chongqing, Qingdao and other regions of high-quality clothing enterprise procurement responsible person and Keqiao high-quality fabric enterprise representatives gathered together to witness this moment. At the same time, the excellent entries will be displayed on the Keqiao Autumn International Textile Fair site, and further enlarge the influence of Keqiao International Textile Fair through the fabric Star series activities, enhance the fashion and science and technology of the exhibits, and further play the function of the textile Fair leading the development trend of the industry.