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Reasons for the Development of Intelligent clothing

Publish Time:2019-05-15

According to industry analysis, at present, smartwatch, smart bracelet, smart glasses and other products have entered the "homogeneity" in product technology and form performance. Therefore, as a carrier of wearable devices, smart clothing, as a carrier of smart bracelet and other devices, it will undoubtedly be the best choice.


On the other hand, the clothing market capacity is huge, the market operation experience of existing brands and distribution channels are relatively mature, compared with those hardware manufacturers who have built up from scratch, no matter how strong the dissemination is, or penetration is much greater.


Furthermore, it is related to the properties of the product. Clothing is not only a human necessity, but also a closer contact with the human body. For the functional implementation of wearable devices, the human body data collects is undoubtedly more relevant than the current bracelet. Equipment such as watches is more accurate. This improves the user experience of wearable devices to a certain extent and will play a positive role in the promotion and development of wearable devices.


At present, the smart clothing market is still a blue sea and has not yet appeared the figure of the giant. Although the huge prospect of smart clothing is favored by the industry and some related enterprises appear in the market, there are still a lot of "pain points" restricting the smart clothing industry at present. For example, the smart clothing industry has just started. Neither technology nor products are mature, but these functions are not enough to impress consumers. In addition, the high price of smart clothing is also a major obstacle to the development of the market. For example, smart thermostatic clothing priced at RMB 1000, and accessories are expensive. To truly enter the mass market, the first and foremost prerequisite is that the price must be cheap enough. In this way, the development of smart clothing still has a long way to go. With the rapid development of smart wearable equipment market, the market scale of smart clothing industry will be further expanded.


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