As national exhibition, Keqiao Textile Expo still stick to themes of: “fashion”, “quality” and “ green”, and under the guidance of this concept, the exposition brings innova-tive and fashionable experience to buyers and purchasers, as well as create an attractive feast of fashion to upstream-downstream industries. Bernardo Gongora from Spain told us: “Keqiao Textile Expo has become more fashion, and I come here every year. It inspired me a lot and my company gains lots of orclers from Keqiao”.

As optmizing and upgrding of textile industry, fashion consumption generates new demand. The textile exposition merged favorable resources of various parties based on the need of industry chain, and provides persistent industrial fundation for the development of textile industry. This time the scale of the exhibition is unprecedented than before, and there are over 40 million kinds of new production displayed in the exposi-tion. “ We need to adapt to the needs of personalized cus-tomer group and optimize production, and we can see many possiblities of future development”. Manager of SHAANXI QINYUAN TEXTILE CO.,LTD Xuxiao said.

Modern technology is a key point to the exposition this year. People are able to scan QR code to watch process of garment making and effect drawing. That makes the exposi-tion more modern.

Wuhan Peiqi cultural and creative design studio mainly deals with organizing academic activities and exchanges, wedding planning and home textile. As consumption level, aesthetic as well as the pursuit of fashion is enhancing in-creasingly, customized marketing in wedding planning is favored by customers. The company aimed to create the highest cost-effective platform for customers. “I am look-ing for high-end fabrics for wedding dresses and gowns this time”. It is a win-win situation for me; I can get existing pro-ductions in short time, and also get the latest fashion trends without going abroad”. Manager Lizhihong told us.